When you shop at your local pharmacy or drycleaner, you’re not only building relationships but also strengthening the fabric of your entire community. Local business owners know you, and you know them.
When you see someone frequently at the coffee shop, dry cleaner, or hardware store, you build relationships with people who have similar needs and interests. Shopping at local businesses connects neighbors with each other. It’s social networking without the screen!
You get better customer service when you shop local. When you fill a prescription at a community pharmacy you are likely to be served by the owner or a long-time employee who knows your medical history and medication needs. Many local pharmacies also offer specialties such as compounded medications. A local laundry service or dress shop knows your preferences so you get more personalized service.
Local businesses are more likely to donate to community events, local non-profits, and sports teams. Studies have shown that they do so at over twice the rate of large chains. This kind of participation brings the community closer together.
Did you know that each dollar you spend at a local independent business can bring as much as $3.50 into the local economy? Local businesses are customers of local ad agencies, insurance brokers, accountants, printers, lawyers and other services and often buy locally-made goods too. This creates opportunities for entrepreneurs to start more local businesses.
Some studies have reported that local businesses employ more people directly per dollar of revenue than national chains thus creating higher-paying jobs for your neighbors. But it’s not just the jobs at the independent pharmacy, the laundry pickup service, or the boutique that get created. As the local economy strengthens, you’re helping create jobs for firefighters, police officers, teachers, and other public service employees as well!
Author: The WSI Touch is a digital marketing agency serving small and medium-sized businesses in Boston, Massachusetts.
Is your aging parent starting to need help with some of the everyday tasks at home? A change in functioning doesn't necessarily mean it’s time to move to assisted living or a nursing home. Sometimes all they need is a little help with chores or some extra support so they can continue to live in their home. Start by asking your loved one what they need help with, discuss your concerns with them, and coordinate with their primary care doctor. That way they’ll still feel like they’re in charge and you’ll get a good feel for what is really needed to keep them safe, comfortable, and happy.
Maybe a few modifications to the home, such as grab bars for the shower or a stair lift can make things safer for them and reduce the worry for you.
Maybe you can stop by once a week to do yard work or household chores and prepare some meals for them. If they have difficulty with bathing or dressing, you could stop by once a day to help. However, don’t be afraid to get some extra care giving help. Here are some ideas:
For busy professionals living in cities like Boston, caring for an aging parent can be overwhelming. Don't sweat it out all by yourself. A little extra help here and there can make all the difference in your quality of life, as well as your parent's!